Strategic Messaging That Makes You The Only Choice
The Strategist Who Turns Businesses into Industry Leaders
I design messaging frameworks for financial firms, legal practices, and distinguished leaders.
I grew up in a highly dysfunctional household with few resources. I vividly remember wearing my brother's hand-me-downs and using nails to poke holes in belts too big to hold up faded jeans.
My journey took me to Chicago, barely out of high school. There, I worked in hospitality before putting myself through college as an executive assistant in various C-suites. Working alongside key decision-makers, I witnessed the development of corporate strategy firsthand, documenting meetings and handling executive correspondence.
As time went on, I noticed executives were increasingly asking me to write, edit, or proofread emails and website content. Soon, I was writing blogs, newsletters, and speeches for the CEO of a Midwest manufacturing company that thousands of people read. Eventually, half my time was spent writing, editing, and proofreading content.
This experience sparked my passion for marketing. My part-time income as a copywriter quickly surpassed my earnings as an executive assistant, so I made the complete transition and earned two certifications in the craft. I expanded my skill set further with certifications in email marketing and e-commerce, and also learned social media management.
As the clients and contracts grew larger, I formed Palmary Digital Solutions. In addition to managing a lean and mean boutique marketing agency, I've leveraged my executive assistant background to work with businesses as a messaging and positioning consultant, identifying areas where organizations can improve their digital content to gain competitive advantages.
Today, I'm a certified AI specialist who is dedicated to transforming how high-trust industries communicate and position themselves in the marketplace. As the strategic force behind Palmary Digital Solutions, I create messaging frameworks and positioning strategies explicitly tailored for financial services firms, law practices, and government agencies that require both regulatory compliance and a competitive edge.
I also architect legacy platforms for accomplished executives and industry leaders who've built extraordinary careers but lack the public recognition their expertise deserves. Through Legacy Leverage™, I transform private success into public authority—creating executive presence, positioning for speaking opportunities, and establishing thought leadership that generates lasting influence without the complexity.
I'm motivated by helping brands establish themselves as the leading authority in their industry. My success is measured by your market dominance, which is why Palmary Digital Solutions focuses exclusively on delivering messaging systems that transform positioning into revenue.
